Grow your food & beverage brand with short-form video

Increase brand awareness and conversions with authentic videos that provide social proof.

Thousands of videos created for the brands you love

cinnabon logo
cinnabon logo
A picture of the Sprouts Logo.
A picture of the Sprouts Logo.
A picture of the Trader Joe's Logo.
sam's club member's mark logo
A picture of the Sam's Club Logo.
splendid spoon logo
A picture of the Walmart Logo.
cinnabon logo
cinnabon logo
A picture of the Sprouts Logo.
A picture of the Sprouts Logo.
A picture of the Trader Joe's Logo.
sam's club member's mark logo
A picture of the Sam's Club Logo.
splendid spoon logo
A picture of the Walmart Logo.

Track campaign performance in real-time and adjust if necessary.

Monitor your campaign's progression instantaneously with our real-time tracking feature. Gain insights on performance metrics, allowing for timely adjustments and optimizations. Ensure your campaign remains on target, leveraging immediate feedback to maximize its potential and achieve desired outcomes.

Learn more about Influencer Marketing
Crafted's Analytics Dashboard
Crafted Pre-Negotiated Rates

Only pay for what you get, no negotiating with influencers

Experience a transparent pricing model with Crafted. Pay solely for the results you receive, eliminating the hassle of influencer negotiations. Our platform ensures consistent rates, derived from genuine reach metrics, ensuring you get true value without prolonged price discussions.

Learn More About Influencer Marketing

All-in-One Influencer Management Platform

Crafted offers a comprehensive influencer management solution. From campaign creation to influencer engagement, all processes are streamlined on our platform. Effortlessly launch, track, and optimize influencer campaigns, ensuring efficient management and measurable results, all under one digital roof.

Learn More About Influencer Marketing
Crafted's Product Fulfillment Process
Crafted Video Catalog

Consistently produce high quality & high performing video content

Leverage our vetted network of thousands of creators to consistently produce top-quality and high-performing video content. Our creators consistently outperform in-house content teams and marketing agencies, ensuring that you get the best results for your brand.

Learn more About Organic Social

Example videos

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Customer Testimonials

Ready to be a leading innovator in Food CPG?

"We've spent hundreds of thousands of dollars on highly produced photos and videos, but it hasn't been converting. Our highest performing content is low fi testimonials and recipes created by regular people."

"Crafted's creators are incredibly talented and engaging— coming up with unique applications for our product that we've never even thought of!"

"We've historically been creating social media content in-house but it's been more effective to have other people showcasing our product via Crafted."

"It's great when creators reach out asking to make content, but it's super tedious negotiating rates, getting addresses, and finding the right folks one by one."

"We've really enjoyed working with UGC creators via Crafted - in particular, it's a huge time saver for us as a lean team to not have to be on top of the creators to make sure they submit timely content etc.! And also much easier for us to deal with/pay a known rate via Crafted than dealing individually with creators!"

COOK

Get up close and personal with Step into the home kitchens of your favorite foodies to learn how to slice, dice, and simmer like a pro

SHOP

Stock up your kitchen with real time creator favorites from knives to spices to pasta — purchasable directly from the cooking show.

WATCH

Crafted is like the chill, relatable Food Network. None of the commercials, production, or TV stars, but all of the bloopers and authenticity.
Crafted creators
two girls cooking vegan low carb spaghetti on a livestream cooking show
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Need influencers to promote your retail launch?

Let Crafted manage your influencer campaign end-to-end. Charged on a CPM basis.
Request Proposal

Need videos for creative?

Leverage our creator-generated short-form video content to power your digital ads
Order Videos Now